This blog was originally published on 6/12/2017 and updated on 7/30/2020.
When you use empathy in the business world the way we learned to use it as FBI hostage negotiators, you get revenue.
Is revenue boring?
In the book Never Split the Difference: Negotiating as If Your Life Depended on It™, we call this kind of empathy Tactical Empathy™. Very simply, Tactical Empathy is the process of knowingly and intentionally influencing your counterpart’s emotions to make deals. It’s how you give your family a better life.Read More >