We all like to think that we have a certain amount of logic, some more than others, especially when it comes to making decisions that have a serious impact on our future – like in negotiation for example.
It is probably fair to say that when we as people make decisions it is heavily based on value, especially in business. We are constantly talking about “how we can find value” or “how we can create value” or “what can we do that makes us more valuable”. All these different uses of the word value confuse me, every time it is mentioned there is a different definition. If what I value is logical and what you value is logical, then how come they are different?